![Shopify vs Shopify Plus — What’s the Difference? Shopify vs Shopify Plus — What’s the Difference?](https://www.fergusonwebconsultants.co.uk/fergweb/wp-content/uploads/2019/01/computer-2982270_1920-1140x641.jpg)
Shopify vs Shopify Plus — What’s the Difference?
5th October 2022Shopify is an ecommerce solution used by millions of businesses worldwide to build an online store.
Most of these are small to medium-sized businesses, who are happy to use one of the standard Shopify pricing plans (‘Basic’, ‘Shopify, ‘Advanced Shopify’ etc.).
![](https://www.fergusonwebconsultants.co.uk/fergweb/wp-content/uploads/2022/10/shopify.jpg)
With the ‘normal’ versions of Shopify, users get access to core selling features that generally work well for ‘solopreneurs’ or small businesses.
These include:
- a standalone store
- multilingual selling features
- multi-currency selling features
- dropshipping tools
- point-of-sale functionality
However, some businesses — 12,500+ brands, according to Internet statistics company Builtwith.com — choose to use a premium version of the platform, Shopify Plus.
![](https://www.fergusonwebconsultants.co.uk/fergweb/wp-content/uploads/2022/10/shopify-plus-statistics.png)
The companies that use Shopify Plus tend to be large, well-known brands — businesses like Sony, Heinz, Polaroid, Staples and Gymshark.
![](https://www.fergusonwebconsultants.co.uk/fergweb/wp-content/uploads/2022/10/shopify-plus.png)
Shopify vs Shopify Plus — are they actually different platforms?
A key thing to understand when comparing Shopify vs Shopify Plus is that they are not different platforms.
They are…
- built on the same technology
- use the same Shopify themes
- provide the exact same interface
- have the same core functionality.
The difference between the two solutions simply boils down to the ‘enterprise-grade’ features that are unlocked when you use the Shopify Plus plan, and pricing.
Key features that are unique to Shopify Plus
Exclusive access to Shopify’s Merchant Success programme
A fundamental difference between Shopify and Shopify Plus is the amount of ‘hand-holding’ and personal support that you get.
When you take out a Plus plan, a ‘Launch Team‘ is on hand to help you get your store online live faster by assisting with migrations and custom integrations, and a ‘merchant success’ programme is provided to help you with your ongoing ecommerce strategy.
![](https://www.fergusonwebconsultants.co.uk/fergweb/wp-content/uploads/2022/10/shopify-merchant-success-programme.jpg)